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B2 Collaborative Team

Stop wasting time, money, and energy on ineffective strategies. Partner with B2 Collaborative and get growing.

Our team of experienced digital marketing, sales enablement, and service enablement experts is here to help you grow your vacation rental business by implementing proven methodologies that produce results. Schedule a call today.

Sarah Bailey

Founder & CEO

Based in Chattanooga, TN, Sarah is a marketing consultant and award-winning content creator with 10+ years of experience developing integrated marketing strategies for consumer brands. Sarah is the go-to resource for hospitality and eCommerce clients looking to stand up or scale up their digital marketing programs.

Sarah Ralph

Partner & COO

Based in Pittsburgh, PA, Sarah is a highly experienced B2B and B2C marketer. When she isn't honing her craft as a creative writer, Sarah is a key resource for deploying sales enablement tools, email marketing programs, and social media content for B2 Collaborative clients.

Maureen Roberts

Director of Accounts

Based in the greater Nashville area, Maureen is a seasoned marketing and operations consultant with a proven track record of driving business growth and efficiency through innovative strategies and streamlined execution. She collaborates closely with our clients to deliver creative, data-driven solutions that resonate with target audiences and achieve measurable results.

Lori McKenna

Marketing & Content Manager

Based in Fort Walton Beach, FL, Lori is a copywriter with a demonstrated history translating strategic marketing approaches into easily accessible creative concepts for B2B and B2C audiences. Her strength lies in driving brand awareness by creating engaging content for a variety of media that consistently resonates with consumers.

Whitney Cripps

Marketing Project Manager

Based in New Orleans, LA, Whitney is a creative and driven Digital Marketing Specialist with 10+ years of experience spanning multiple industries. From crafting social media content, to SEO strategy and everything in-between, Whitney is passionate about using the power of digital marketing to help clients build brand awareness and reach their target audience.

Jenna Maar

Marketing Project Manager

Based in Martin, TN, Jenna is a Marketing Project Manager with a background in real estate marketing. She specializes in optimizing processes and crafting marketing content that drive client growth. Jenna is all in on helping companies share their stories in a way that builds meaningful connections and delivers results.

Paola R.

HubSpot Support Lead Contractor

Paola leads our dedicated HubSpot support team, helping our clients build workflows and automations, as well as troubleshooting and resolving issues across the HubSpot ecosystem.

Emily Highsmith

Graphic Designer

Based in Chattanooga, TN, Emily is a graphic and web designer with 7+ years of experience bringing creative visions to life for consumer brands.

Jamie Danton

Digital Ads Manager

Based in New York, Jamie is a Google Partner PPC expert who has helped create and manage hundreds of successful SEM and social advertising campaigns for companies of all sizes. She is passionate about generating the best results for every client through hands-on optimizations and processes.

Our Partner Promise

We guarantee to provide actionable insights, improved processes, and be an easy partner to work with. That means no cutting corners, no nickel and diming, just executing fair and ethical business practices to help your business grow. 

The growth of our partners is a direct reflection of the value we provide as an agency partner, so rest assured it’s always our best interest to help you grow.